“Here at Exos, I had the delight of moderating Marilou McFarlane's presentation, ‘Culture Matters: Diversity Drives Innovation’ for our whole workforce, which was an absolute privilege. Marilou brought her vast experience as a sports tech senior executive and successful entrepreneur to the table, delivering a talk that was both compelling and actionable. Her insights into leadership and personal growth were not only thought-provoking but also incredibly practical for anyone looking to drive meaningful change in their organization and in their lives.
What stood out most was Marilou’s authenticity and relatability. She genuinely cares about the learning journey of who she coaches and goes above and beyond to ensure they walk away with valuable, actionable insights. Her humility, despite her impressive accomplishments, makes her approach accessible and engaging. This session left every one of us feeling inspired and equipped to foster a culture that embraces inclusivity as a catalyst for innovation.”
- Gina Garcia-Dehus, PhD candidate, Research Coordinator at Exos Software, 2020 WiST Fellow
Recent Events
Master Classes, Fireside Chats & Panel Events
In Person Presentations and Panels:
Sports Lawyers Association Fall Symposium, "Driving DEI in Sports Through Technology: Strategies and Solutions," New Orleans, November 2024
Cal Berkeley Sports Analytics Club: “Welcome to the Wonderful World of Sports Tech”, Berkeley, CA, September 2024
SEI-con Sports, Entertainment & Innovation: “Secrets to Innovation”, Las Vegas, July 2024
GameChanger: “Culture Matters”, All Hands, NYC March 2024
Rose Table Dialogue on Sports & Innovation, The Rose Bowl, Pasadena, October 2023
U.S. Olympic and Paralympic Committee, “Culture Matters”: Performance and Data Analytics Summit, Colorado Springs, CO, August 2023
NBA Players Association (NBPA) “Talent to Co-Owners: The Synergy of Athlete Investors”, Performance Summit, Málaga, Spain, July 2023
SIGA Summit on Female Leadership: NYC, March 2023
Virtual Fireside Chats
Exos Continuous Improvement Virtual Summit: All Hands, October 2024
Stats Perform: All Hands, multiple dates including global employees
Warner Brothers Discovery: Women in Sports Group, August 2024
TeamViewer’s SheSportTech Campaign: Global audience, June 2024
Specialized: Global Leadership Team, September 2023
Fairplay Sports Media: All Hands, 2024
SRAM/Hammerhead: All Hands, multiple dates
Edison Energy: Women’s Group, January 2024
Australian Sports Technologies Network (ASTN): Numerous presentations and master classes for female founders in accelerator program, female pro and Olympic athletes, multiple dates
Catapult: All Hands, multiple dates including global employees
Comcast Sports Tech: founders in accelerator group, multiple dates
In The News, Interviews, Podcasts
Comcast Newsmakers feature, February 2022
Authority Magazine interview: Increasing Engagement of Women in Leadership, September 2024
Disruption Interruption podcast: Inclusive Leadership and Innovation, August 2024
SportsGeek: Mentorship and Growth Mindset, May 2024
Game of Her Own with Jahaan Blake: March 2024
Sports Business Lawyers Association Fall Symposium, New Orleans, November 2024
GameChanger All Hands, NYC, March 2024
SEI-Con (Sports Events and Innovation), Las Vegas, July 2024
NBPA (NBA Players Association) Performance Summit, Málaga, Spain, July 2023
Australian Sport: More than Athletic Ability, NYC, March 2024
Rose Table Dialogue on Sports and Innovation at the Rose Bowl Stadium, Pasadena, October 2023
SIGA Panel on Women and Sports Technology, NYC, March 2023
US Olympic & Paralympic Data, Analytics & Technology Summit, Colorado Springs, August 2023
Women in Sports Tech (WiST) Kickoff, San Francisco, February 2018
USOPC Performance Summit, Colorado Springs, August 2023
Elysian Park Ventures Salon, San Francisco, September 2023
Mubadala Tennis Tournament Sports Innovation Panel, San Jose, CA, August 2023
Women in Sports Tech (WiST) Kick-off, San Francisco, February 2018
MIT Sloan Sports Analytics Conference, Boston, March 2023
MIT Sloan Sports Analytics Conference, Boston, March 2024
Drew Brees Passing Academy, ESPN Wide World of Sports Complex, Orlando, Florida, June 2015
United States Olympic and Paralympic Committee Performance Summit, Colorado Springs, December 2024
USOPC Performance Summit, Colorado Springs, August 2023
University of San Francisco Masters of Sports Administration students, San Francisco, February 2020
Commercial shoot with StatSports and USMNT player Tyler Adams, Weston, Florida, October 2018
Commercial Shoot for StatSports with USWNT player Mallory Pugh, Los Angeles, December 2018